SEO: 12 Ways to Use Twitter for Social Media Marketing

Twitter is a wildly popular microblogging service. It involves writing Tweets, which are short updates of a maximum of 140 characters that tell your followers what you are up to. Although your Tweets are technically supposed to answer the question, “What are you doing?” Twitter has moved far beyond that. Tweets are used to share stories, link to photos, promote content, break news, and a whole lot more. Twitter has also become an incredibly important tool for social media marketing professionals. Here are 12 ways in which Twitter can be used in

1. Sharing Links to Items of Interest

As soon as you read something online that you think is interesting, it is easy to share it on Twitter with all of your followers. Twitter is highly effective in this manner because it is such a quick way to be able to reach a large group of people. You can also get a lot of great ideas for blog posts from Twitter since many new ideas and stories are floating around that haven’t even made it to the blogosphere and definitely not to mainstream media.

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SEO:23 Powerful Marketing and Branding Tips Geared to Drive In More Traffic and Revenue

SEO, Search Engine, 23, Powerful Marketing , Branding, Tips, Geared , Drive In,More Traffic, Revenue, Make Money Online, Internet Marketing, Web Traffic, Online Marketing, Tricks, Renenue Increase

1. Marketing 101: Develop a powerful and compelling core message.

Say something, say it well, say it often. Why should customers buy from you? Why should they even take a second glance? You need to build a powerful message that gets key points across without clutter because clutter is what leads to abandonment. Although this is the essence of a successful branding and marketing campaign, you`d be surprised how many companies fail to grasp this concept.

2. Make sure your core message is €œbenefit oriented. People don`t buy services or products, they buy the benefits of those services or products. In all your communications, make sure your message translates into specific benefits. Continue reading SEO:23 Powerful Marketing and Branding Tips Geared to Drive In More Traffic and Revenue

SEO Benefits of Blogging by Kristin Page

SEO-Benefits-of-Blogging-DoTa Adding a blog to your website is a big decision, but it is something that every company should consider. A regularly updated blog can give people a reason to visit your website more often, and there are also SEO (search engine optimization) benefits to keeping a company blog.

Perhaps you’ve thought about starting a blog for your company, but you’re not sure it will be worth the extra work. Here’s a rundown of the SEO benefits to help you decide.

More Content for Search Engines

Most websites have a fairly limited number of pages, and a limited number of words per page. Adding a blog means you can regularly create rich content, and include the keywords you’re trying to rank well for in search results. You’ll be giving search engines more pages and content to crawl on your site, and more opportuníty to see your important keywords.

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SEO:16 SEO Tactics That Will Not Bring Targeted Google Visitors

SEO-Tactics-Fail-Tricks-Tips-PageRank Here’s a good articles that will teach you 16 SEO Tactics That Will Not Bring Targeted Google Visitors. Read more …
In my day-to-day reviews of client websites, I see lots of things done to websites in the name of SEO that in reality have no bearing on it.

In an effort to keep you from spending your precious time on supposed SEO tactics that will have absolutely no effect on your rankings, search engine visitors, conversions or sales, I present you with 16 SEO tactics that you can disregard from your personal knowledge base and/or SEO toolbox as being in any way related to SEO:

1. Meta Keywords: Lord help us! I thought I was done discussing the ole meta keywords tag in 1999, but today in 2011 I encounter people with websites who still think this is an important SEO tactic. My guess is it’s easier to fill out a keyword meta tag than to do the SEO procedures that do matter. Suffice it to say, the meta keyword tag is completely and utterly useless for SEO purposes when it comes to all the major search engines – and it always will be.

2. XML Site Maps or Submitting to Search Engines: If your site architecture stinks and important optimized pages are buried too deeply to be easily spidered, an XML site map submitted via Webmaster Tools isn’t going to make them show up in the search results for their targeted keywords. At best it will make Google aware that those pages exist. But if they have no internal or external link popularity to speak of, their existence in the universe is about as important as the existence of the tooth fairy (and she won’t help your pages to rank better in Google either!).
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SEO:5 Steps to Powerful Article Marketing

Here’s 5 simple Steps to Powerful Article Marketing for all internet marketer, practice it to promote your products and see the results yourselves 🙂

Today, article marketing is probably one of the most powerful and inexpensive forms of online marketing available to small business owners and non-profits. For those not savvy with the term “article marketing,” here is a quick definition:

In exchange for a little sweat and focus, an article author (you) shares their wisdom and experience with the world by posting their short article of advice or insight to blogs, social media, and article publication sites. Within those articles are one-way links leading back to the author’s own website, raising the website’s “authority” karma with the search engines and increasing qualified web traffic. Continue reading SEO:5 Steps to Powerful Article Marketing

SEO: Visually Appealing jQuery Tag Cloud Solution

Building-jQuery-Powered-Tag-Cloud jQuery being an awesome light-weight solution for virtually any kind of website functionality, continues surprising with its unique capabilities for simplifying the life of web developers and web users. There are tons of various solutions provided by this efficient and versatile tool. Also, we are sure that thousands of times you have seen various tag clouds, though may have never thought how difficult it is to develop a light-weight, visually appealing and reliable solution for this small website feature.

Tag cloud helps your visitors to easily browse through the main topics of your website, which is very useful for your website’s reputation – not to mention the SEO effect of it. Today’s 7 tag cloud solutions demonstrate us the power of jQuery mixed up with the beauty of CSS. In this collection we have presented detailed tutorials with downloadable source codes as well as simple jQuery plugins that are also quite easy to integrate.

1. jQuery Tag Cloud

This magnificent tutorial tells us how to build a basic tag cloud which retrieves the tags to display as part of an AJAX request directly after page load. As you can see you’ll get a very attractive and tiny widget that can be easily integrated to any design.

Visually Appealing jQuery Tag Cloud Solutions,jqueryCodes

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SEO:Top 10 Expert Link Building Tips and Trends for 2011

SEO-Massive-Traffic-Link-Building-Tips Link building is an extremely important part of SEO (Search Engine Optimization). The more websites you have linking into your site, the more credible your site appears to the search engines. Credible websites get awarded with higher search engine page result rankings which will allow more potential customers to see your Website, therefore increasing sales.

There are many ways to boost your link popularity. Here are some tips and trends from Search Engine Land to help you with link building this year. Continue reading SEO:Top 10 Expert Link Building Tips and Trends for 2011

Internet Marketing: 9 Tips for More Effective Facebook Marketing

Facebook-Twitter-Internet-Marketing-Social-Network-Community Facebook is NOT welcoming of the marketing efforts of its users  and often, family and friends on Facebook are ANNOYED by marketing efforts. Both of those statements are undeniable.  So trying to “market on Facebook” requires good sense, strict moderation, and an understanding of how Facebook might work for marketing purposes.

Personally, I rarely post any marketing messages on Facebook. I post them on Twitter frequently, but I also try to make sure that 75 – 90% of what I post on Twitter is either personal interaction, plugging good free content, or plugging other people’s stuff. I do think, however, that monetizing my content on even free social media platforms is perfectly acceptable. Why? It’s simple. Even though the platforms are provided to me for free, I’m also providing the content that allows the network to exist. If nobody posted on Twitter, they’d be broke.

So again, in moderation, with good sense, and with a priority on relationships over sales, marketing across these platforms should be an acceptable thing. Now about the good sense part.

Why is it That Social Platforms Are So Effective for Marketing?

People are social, by nature, so they love recommending stuff they like. Facebook, Twitter, and other platforms have a rapidly expanding user base. Authenticity is demanded as people will give honest and public feedback. The platforms are accessible and easy to use by design, even by people with few technical skills.

For the most part, marketing across social platforms is free, but doing it badly can cost dearly.

Why Is Facebook So Important to Messaging and Marketing?

With 500 million (and growing) unique users worldwide, Facebook is the number one social networking site in terms of activity and subscriptions. What started as a garage initiative by Mark Zuckerberg has now become the biggest phenomenon on the internet.
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SEO: 3 SEO Traps to Avoid During Your Redesign

SEO-Avoid-SEO-Trap-Website-RedesignI receive a lot of SEO questions from business owners who want to spruce up their aging websites, but are dead afraid of losing their existing search engine traffic. And for good reason. Going live with a redesigned website without considering the SEO implications is like being ensnared in a nasty trap that you cannot escape from. It’s hard to make money while stuck in a trap!

With that in mind, here are a 3 SEO traps to avoid before, during and after you develop your website:

SEO Trap #1: Your Content Management System

If you are switching to a different content management system, (CMS) it often means that the URLs from your current site will have to change to something that fits with the new system. It’s likely that the new URL naming convention will not match your old one.

The Escape: If this is the case with your new back end, then 301-permanent redirect all of the old URLs to their new counterparts if you can. If this is a practical impossibility, then review your analytics to find the landing page URLs within your website that receive direct search engine visitors, and redirect those. Also redirect any URLs that have links pointing to them from other sites. While it’s best practice to redirect all URLs, those that don’t receive any direct search engine traffic and don’t have any external links are less important. Continue reading SEO: 3 SEO Traps to Avoid During Your Redesign

SEO: Avoiding the Trap of Crap Content

Internet-Marketing-SEO-Avoid-Crap-Content People are a notoriously self-interested lot. They avoid activities that don’t benefit them, skip events that bore them, and reject content that doesn’t interest them in some way. They aren’t going to go out of their way to read up on an article simply because it has all the information the author thinks is vital and important if they personally feel that article is a waste of their time. Indeed, nothing is a surer waste of someone’s time than a crappy, poorly assembled article. A piece of copy could have the very recipe for successful nuclear fusion buried on page 14, but if it bored readers away on page 9, no one will ever dig deep enough to find it and society will continue to churn out dirty coal and uranium waste.

This raises the natural question: What exactly is “crappy” content? The short and almost tautological answer is “content that people don’t like,” but simply saying that doesn’t get a writer anywhere. There are many kinds of crappy content, each with its own unique reasons for being a dull and uninteresting lump rather than a well-polished gem of online commentary.

Type 1 – SEO Smash

First, let it be said that there are few techniques as important to online brand marketing at this time as Search Engine Optimization. Google rightly can claim to rule the web by means of its indexing power. A recent merger between Microsoft’s software and the Yahoo! search engine was described in terms of its ability to challenge the reigning king, Google, not on its own merits. So, the ability to get content noticed by search engines through the use of keywords, meta tags, and proper formatting is all a vital portion of the content process. Continue reading SEO: Avoiding the Trap of Crap Content