PJ LightHouse

Ideas are one thing, putting them into action is another thing entirely. You find out that many people come up with ideas for websites that they never get round to executing. Some never get as far as ordering a website hosting service, while others do substantially better by getting a website up but fall victim to one factor or the other and later abandon the same website that they have invested their money and efforts in. This is a very bad habit and even the most focused of individuals tends to fall victim to this habit at one time or the other in their lives. Read the rest of this entry »

Share This

Some wonderful Tips from Chitika.com site on 4 Factors For Success on Your Site.. Must read for all Chitika Publishers

There are tons of different factors that determine how much money you can make from Chitika ads on your website.  In fact, all of these factors can be very overwhelming when you are trying to work on improving your earnings!

To help figure out which factors are the MOST important, we looked at 50 high-earning Chitika publishers, and narrowed down the top 4 factors that they all had in common.  By improving these 4 factors on your site, you should see a big difference in your advertising revenue [note: this exercise is using Chitika data, but these 4 factors apply to ALL types of advertising (AdSense, TribalFusion, etc.)]. Read the rest of this entry »

Share This

While there are as many different possible interview questions as there are interviewers, it always helps to be ready for anything. So we’ve prepared a list of 100 potential interview questions. Will you face them all? We pray no interviewer would be that cruel. Will you face a few? Probably. Will you be well-served by being ready even if you’re not asked these exact questions? Read the rest of this entry »

Share This

With increasing numbers of job seekers competing for the most desirable technical jobs, your resume needs to be better than the rest to get noticed.

Technical Summary

Effective technical resumes clearly show the candidate’s technical skills, a hiring manager shouldn’t have to go fishing for this information. An excellent way to include technical knowledge is to add a Technical Summary or Technical Expertise section to your resume. Break the section into subcategories so the reader can quickly scan through your knowledge of programs and applications. Possible categories include technical certifications, hardware, operating systems, networking/protocols, office productivity, programming/languages, Web applications and database applications. List only those programs/applications that you could confidently discuss in an interview. Read the rest of this entry »

Share This

What is good email design? And how can you hone it to heighten the payoff of your email marketing investment over time?

Like any ambitious endeavor, success favors preparation. In this article is best practices for optimal email newsletter design and how, with careful cultivation, you can plant the seeds that will yield a bounty later. As you will discover, launching successful newsletters is not difficult–it simply involves a hearty combination of knowing your goals, drafting a plan and executing with precision. Staying committed to each is essential.

Mastery Step #1: Define Your Purpose

Your email marketing program and each newsletter within it-deserves a well-thought-out plan. It’s essential to determine what goals you want to accomplish and how they align with your department’s or your company’s overall communications strategy. The idea is to send emails that convey context, reinforce company “voice,” and build your brand by creating a positive user experience. Draft a rock-solid email messaging plan, listing yours goals and the content and design features that will support them. Ensure every element–imagery, copy, palette, tone–supports your brand and communicates consistency across campaigns.

Read the rest of this entry »